The More You Read, The More You Learn

Why learning is important..."It is critical that a company create the kind of environment in which people really believe they can learn, grow, and prosper. The focus has to be on developing people."


Thursday, November 1, 2007

Smart Marketing and Branding

Do you have an idea, product or service you want to market? Do you know what steps you should take that would be effective in reaching your potential clients?

You can incorporate drip marketing as your strategy. This means doing something each month to keep your name in front of your current or potential clients. These clients need to see your marketing message continually.

Once you've developed your plan, you then need to figure how to execute this plan. Decide who your target market will be and develop your company's slogan or phrase.

In doing research on marketing strategies, I came across an article on Kolbrener. This company offers a unique Brand Evolution Process that will deliver superb results and increase your company's revenue. Their strategy includes: Interactive, Direct, Television, Radio, PR and Non-traditional.

It is necessary to have a company like Kolbrener that is sales-smart with special expertise to succeed.

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